Using this bookmark is easy. Just slide the plastic flap over the top of the page where you want to mark your place. When you're done reading, simply leave it there to remember your spot. As for care, keep it away from sharp objects to avoid scratching the plastic flap and the enamel on the crest. If it gets dirty, you can gently wipe it with a soft, dry cloth. Store it in its original box when not in use to protect it and keep it looking great.